The Toy Man® Product Guide - Debuts A Whole Lot Of New...

"Bring In The Clowns"

Toy Fair 2010 - Opening Day

Rev. James G.W. Fisher
Product Evaluation Specialist

The Toy Man® Product Guide

A division of GreyWolf Corporation™

The Toy Man® leter e News & Views

An image of the clown marching band leader from Toy Fair 2010

"Bring In The Clowns"

Toy Fair 2010 begins with plenty of activity, including a group of clowns blowing their horns in a marching band!

Loads of innovative new products and even singers from Kentucky added to the fanfare of the first day of Toy Fair 2010.

Toy Fair 2010 - Opening Day

Manhattan, NY, February 15, 2010: The opening day of Toy Fair 2010 has now passed by welcoming the remaning days to begin. The Toy ManP® Product Guide was on the scene to see latest as well as most innovative designs in books, CD's, toys, games, juvenile products, and micro-robotics. Best of all, this is just the start and not even including the wide variety of presentations and so much more!

A feature image from The Toy Fair 2010 experience.

A feature image from The Toy Fair 2010 experience. and link to a video of the girls singing.

This year we have adopted an entirely new format for our editorial and product feature coverage at Toy Fair 2010. In the content to follow you will see find a brief sampling of features on various experiences at Toy Fair 2010 and best of all, the five products which managed to be chosen to receive The Toy Man® "ef - editor's favorite Award - 2010".

A Matter Of Perspective

While naysayers have been talking aplenty, predicting how badly Toy Fair 2010 would be, well, all we have to say is it's their loss. Day #1 had plenty of people ranging from exhibitors to buyers and press. In my own speaking directly with a good sample of exhibitors and buyers alike from which to gauge some level of accuracy, there was but one single complaint.

One buyer in particular shared how she was so glad to see that at this show she could take her time, see more products which in the past would not have been looked upon. In her own words...

"This year's show has enabled me to make much more intelligent decisions in my buying. I was able to listen carefully to every detail the company reps had to say without requesting them to repeat themselves due to the overwhelming background noise.

Stepping Out From The Rest

It is a normal habit for a company to follow the rest of "the herd" in business operations yet there are those who choose to create their own path and step where the rest of "the herd" never even imagined. Today we will feature two companies who are exhibiting at Toy Fair who are stepping out from the rest and are rapidly picking up momentum.

A feature image from The Toy Fair 2010 experience.

Fun Q Games

Fun Q Games, Booth #6047, in the image to the left, is one of the the exhibitors who has really stepped out from the rest of the pack. They are a recipient of The Toy Man® Recognition Award 2010 for their latest product debut, "Triplica". (The award is 10.5 inches in height.)

Fantasy, Horses, Unicorns, Safe Social Interaction

In the image to the right you will find an image of two staff members for the world famous product brand, Bella Sara, ( Booth #3115 ), with a variety of their latest products they are debuting in the background including the children's nightgown you see on the manican figure.

Bella Sara is a perfect example of exhibitors on the show floor who are stepping out with unique and effective branding development. Their product branding captures the hearts of many with top level fantasy character products. These products contribute substantially to a strong and positive influence in a child's development and encourage a stronger level of social interaction..

Bella Sara has been an active sponsor of several "PROJECT: Education Outreach™" humanitarian / marketing efforts to support children in schools and other facilities, including "PROJECT: Education Outreach™ - New York", which takes place during Toy Fair 2010.

Bella Sara is our first recipient of:

The Toy Man® " Award "

Two exclusive videos of the Bella Sara interview at Toy Fair 2010 can be found at:

http://www.youtube.com/watch?v=kVePXxKI00U - Part 1

http://www.youtube.com/watch?v=XbQYLfJO-3Y - Part 2

TOY FAIR 2010 APPOINTMENTS

If you are looking to schedule an appointment for us to visit your booth at Toy Fair 2010, it is important to make your appointments soon due to our schedule is is almost full.

If you expect your appointment to take more than 15 minutes, be sure to request two blocks of time for your proper coverage.

The Toy Man signature image
"This is just the beginning!™"